My YouTube Education Channel hit the ten million views mark over the past weekend and as always I am both humbled and delighted to make a landmark like this. I had no idea when setting this channel up in 2006 that it would end numbers like this. Over the past few years I have regularly posted (and I admit - boasted!) about milestones such as reaching a million views. All the videos in this channel are educational with emphasis on Project Management, Data Analysis, Problem-solving, and Statistics.
In May 2015 the channel experienced a dramatic decline in views - this followed changes I made to the channel (on the advice of my Content Partner Manager) such as adding thumbnails and adding more metadata. Since I abandoned the thumbnails early this year there has been a good recovery in views. Up until the later part of 2013 the channel was growing rapidly year-on-year - after this it leveled off in growth. There is a lot more competition out there now, and of course some of my videos about "How To..." do stuff in Office 2003 and 2010 tools are getting dated.
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One thing I've noticed this year is that my most popular video of all time (with 1,000,000 plus views): How To... Create a Gantt Chart in Excel 2010 has dropped in popularity (5% of views) with How To... Plot Multiple Data Sets on the Same Chart in Excel 2010 (10% views) now being the most popular this year. This indicates to me that there is a higher demand for Data Analysis and graphing tools, so I'll be looking for opportunities for new Excel videos (which will be Office version 2016) in the coming academic year.