Tuesday, July 26, 2016

10,000,000 @YouTube Views #WOW #159

My YouTube Education Channel hit the ten million views mark over the past weekend and as always I am both humbled and delighted to make a landmark like this. I had no idea when setting this channel up in 2006 that it would end numbers like this. Over the past few years I have regularly posted (and I admit - boasted!) about milestones such as reaching a million views. All the videos in this channel are educational with emphasis on Project Management, Data Analysis, Problem-solving, and Statistics. 

In May 2015 the channel experienced a dramatic decline in views - this followed changes I made to the channel (on the advice of my Content Partner Manager) such as adding thumbnails and adding more metadata. Since I abandoned the thumbnails early this year there has been a good recovery in views. Up until the later part of 2013 the channel was growing rapidly year-on-year - after this it leveled off in growth. There is a lot more competition out there now, and of course some of my videos about "How To..." do stuff in Office 2003 and 2010 tools are getting dated. 

Click Image to Enlarge.
One thing I've noticed this year is that my most popular video of all time (with 1,000,000 plus views): How To... Create a Gantt Chart in Excel 2010 has dropped in popularity (5% of views) with How To... Plot Multiple Data Sets on the Same Chart in Excel 2010 (10% views) now being the most popular this year. This indicates to me that there is a higher demand for Data Analysis and graphing tools, so I'll be looking for opportunities for new Excel videos (which will be Office version 2016) in the coming academic year.

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