Here is one of the easiest and quickest problem-solving technique that anybody can do - GoogleStorming. It is a variation on Brainstorming, but you use Google instead of a team of people, to brainstorm some ideas. The idea of it seems to have been developed by Joyce Wycoff in an article for the Innovation Network - a copy of the article can be found here - (see page 6). Wycoff writes: "You're sitting at your desk chewing on something that has been troubling you for weeks. You need a new idea but do not know where to look. You need something fast, something easy, something you can do yourself without calling a lot of other folks together. What's the answer? Googlestorming!".
The idea of GoogleStorming is a simple one - here it is in simple steps:
- Pick an object at random
- Google it
- Click on one of the top five links returned in the Google search
- "Wander" through what you have found for new ideas
- See if what you find can stimulate your mind to come up with a new perspective to help you solve your problem
As Wycoff puts it "Googlestorming is a way of wandering without leaving your desk". I made a YouTube video which describes this technique and it also shows an example of using GoogleStorming for helping to solve the problem of sustaining change using a paper clip!
I now have 51 videos on the channel and have added quite a few over the past few weeks. These new videos still have very low viewing stats, but I hope that this will build up over time. I also noted a spike in overall viewing figures last week when about 1,900 views occurred on Wednesday 7th September - my highest ever daily figure! I'm closing in on the half a million mark - at the current rate of viewing, this should happen sometime in the next 3-4 weeks.