Saturday, December 27, 2014

2,225 viewers on Christmas Day

Quite often when I use my own YouTube analytics in my classes I draw attention to Christmas Day and make a joke about viewers watching my videos while eating their turkey. It is always one of the lowest daily viewing figures for the year, and this year was no exception as 2,225 viewers tuned in. So -  what were they watching and which countries did they come from? The table below lists the top ten countries (with number of videos watched in brackets), and the top ten videos (with number of views in brackets):

1 USA (283)How To...Add Music to a Presentation in PowerPoint 2010 (193)
2 India (297)How To...Create a Basic Gantt Chart in Excel 2010 (147)
3 UK (134)How To... Plot Multiple Data Sets on the Same Chart in Excel 2010 (137)
4 Malaysia (113)How To... Create a Progress Gantt Chart in Excel 2010 (123)
5 Turkey (82)How To...Plot a Normal Frequency Distribution Histogram in Excel 2010 (105)
6 Saudi Arabia (57)How To... Create and Edit a Basic Table of Contents in Word 2010 (79)
7 United Arab Emirates (56) How To... Calculate Mean and Standard Deviation in Excel 2010 (77)
8 Canada (51)How To... Create a Basic KPI Dashboard in Excel 2010 (75)
9 Philippines (50)How To... Draw a Simple Box Plot in Excel 2010 (73)
10 Singapore (47)How To... Create a Basic Pivot Table in Excel 2010 (72)

Judging by the types of videos watched, it's clear that viewers tuned in to learn how to do various Microsoft Office tasks - eight of the top ten videos viewed were based on Excel, with one each for Word and PowerPoint. Below is a heat map for all countries. Ireland, with just 14 views, ranked 37th of the 109 countries that had at least one view. YouTube lists 233 countries and territories in total, therefore there were 124 countries in the world where no one tuned in to my channel. Interestingly, North Korea was added this year to the list of countries with views on my channel. So far there are just three views - on 20th and 21st of September, and on 22nd October. The videos watched were about creating Gantt charts!

Heat Map of World Views.

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