Sunday, December 15, 2013

Four Million @YouTube Views #analytics #wow

Today I note that the Learn with Dr Eugene O'Loughlin has passed the landmark 4,000,000 views mark. As YouTube Analytics can be up to two days old, I suspect that the mark may have been reached sometime on Friday last. As always, I am absolutely thrilled and humbled with the view figures, which have been growing in a predictable manner over the past few years. Below is a chart of the Lifetime Views...

Click to enlarge for detail.
One thing I have noticed about these data is that it is fairly easy to predict trends and patterns. I had anticipated for some time that the 4,000,000 mark would be passed in early-mid December, that there would be strong growth from September to December, and that there would be a fall off from mid-December until the New Year (this has already started). If the same trends continue, the number of views will recover quickly in late January and continue to grow until the summer.

Two things that I have now noticed on closer examination of the analytics: First, despite doubling the views since this time last year, revenue from ads has remained almost exactly the same. Secondly, there is a noticeable trend in the chart that it is getting wider. This is as a result of the number of views at the weekends not quite keeping up with the mid-week views. For example, the record one day viewing figure of 11,761 was on Tuesday 3rd December last, but the following Saturday (7th) it had dropped to 6,382.

Once again, a HUGE THANK YOU to all my viewers for their support over the past seven and a half years!

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